My world with Heineken @ G.A.B Brewery

cindy bar 2

I had the pleasure to accompany Cindy Tey, otherwise known as Jade Zheng, to a blogger’s makan and minum session at G.A.B. (that’s Guinness Anchor Berhad) and though we had a heavy downpour , I still managed to arrive at her place in time and send the both of us to G.A.B. factory located at the left side of the “fake” penang bridge going towards Kepong/Sunway (really, you can’t miss it!)

GAB Factory

The large signboard that stood out among the other kilangs in the vicinity

 

bar side

Inside the vast compound there were a few buildings, each with their specific functions.

We were led to Building 2, which wasn’t the building where they brew fresh drafts of beer (I was honestly disappointed but Jasmine who works for Heineken said she might do a tour one day!) but where they placed an English-looking pub-esque bar for their staff and guests to have a pint or two after a hard day’s work.

Just looking at the bar above brings back nostalgic memories of my days in London πŸ˜€

 

saxo

Then there was this really nice Saxophonic looking dispenser, it looks so cool that I couldn’t resist putting it up here without any reason whatsoever lol.

Anyway on with the show!

 

cindy beer

Have you heard of the joke where for every pint of beer you drink, your partner looks better and better?

Well, apparently it’s true according to certain researchers! However in this context, and I testify for it myself, Cindy never changed throughout my Heineken-filled night; she looked as gorgeous as ever from the beginning to the end!

 

me and cindy

Us with our pint of good ol’ premium Heineken, world-class stuff πŸ˜‰

 

The Heineken Affair

someething exciting web game

One of the latest initiative by Heineken all around the world is their launch of their latest online gaming project called the Star Finale 2009 that I found really exciting!

Those who’ve heard of their past gaming initiatives will know that this is by no means new, in fact, the last event I’d been to was soccer-related in a bid to win this 3-player online game in order to win a trip fully sponsored by Heineken to Krabi!

My team which consisted of Andrew and Joshua lost out to KY‘s team, made of Suanie and Horny Horng (and it was all my fault *whimpers*) who later went on to win the game, which will mean they get sent to Krabi to watch one of the biggest Champion League game (Suanie would probably just enjoy the stars drinking Heineken, dunno what she’ll want to do with those balls anyway πŸ˜›)

I, meanwhile, would prefer to eye myself on the Star Final: Journey to the finale! and win it with style πŸ˜‰

Creating and customizing your own ship, allowing it to journey for at least 5 days and at the same time able to drop messages for your fellow friends or enemies to read (HAHA SLOW POKE!) and imagining their creaming faces when they receive them, and to top it all… combining into one super large fleet of forces all heading towards the same path, lead by our Nuffnang leaders Tim and Ming to collect major points, doesn’t all that sound so exciting for you?!

starfinale

Well it does for me, so why don’t you all go ahead and head to http://starfinal.com and register first, and when Tim finally starts his fleet we can all join forces to create the largest fleet ever to cross the ocean! (Don’t forget we’re competing with other countries as well! As far as I know Italy is already having more than 200 registered users since the site launched 3 days ago)

 

front view

Many of us were quite excited as it was explained to us. It then occurred to me that this could be the reason for us being gathered together that night, but Natasha of Compass Communications tells me that it really is for providing us free food and free flow of Heineken all night long. Go figure *winks*

 

aww tim and aud

And oh looky what we have here. Like watch cinema is it, the two of you! sheesh lol.

 

Beer Tapping

The rest of the pictures are of us learning the proper way to beer tap, taught by our friendly expert bartender. Enjoy!

cindy tapping

Cindy tapping it good. The secret really lies on getting a very cold frosted pint mug.

 

aud tapping

Audrey finding it hard to reach for the levers. In actual fact you have to know when to start pulling the lever, and when to stop.

 

not too bad result

Done correctly, you won’t overspill the foam which is a skill that takes months of experience to achieve!

 

robb the muscle man

Robb shows that you need muscles to pull off a good tap. Unfortunately for him he’s giving the wrong focus here; concentrate on the tapping man, not the showing off!

 

tim tim

Tim takes his stand; he was supposed to be the saviour of the male species since the girls were doing far better than the guys. Unfortunately he didn’t know another secret of tapping was to put the frosted mug in exactly 45 degrees to reduce the foam!

 

gareth the white man

You’d think Gareth the White Man would pull it off like a natural. Think again, his overconfidence literally overflowed as he confidently took a gamble at pulling a quick draft equated to spilling more than a quarter of its contents.

 

kenny was the culprit

And so the newly-botak Kenny took the stage. With all eyes concentrated on him, he tried pulling off all the secrets that he learned while watching the rest make a fool of themselves.

 

epic failure

It was an epic failure. He forgot that the final secret to tapping is that the pressure used to START moving the lever up and STOP by placing the lever back in place has to be very precise in order to create no foam in the beginning, and a little foam at the end.

Kinda like the opposite of what he achieved. LAWL.

 

A Blogger’s Disease

is the inability to control themselves when the cameras are out and hunting. The rest of the pictures constitutes glamorous camwhoring and classic posing, feel free to puke at disgust in our vanity and self-absorbed nature.

me red face and cindy

Red-faced Christopher Tock with Cindy

 

aud and hb umbrella

Audrey and Huai Bin doing the Mary Poppin’s children pose + Ella ella ella moments

 

robb icndy'

Robb the hottie with Cindy

 

ky mel cindy

KY, Mellissa (who’s leaving us tomorrow night to Aussie *sobs*) and Cindy Tey (CT- same initials as me!)

 

garteh and aud hahhaa

Gareth ShaolinTiger and Audrey. I was laughing as I took the photo. What, not funny meh? HAHAHAH!

 

kenny

How he got botak. Not every time you can catch him like this… unless he does it every year, that is.

Don’t think he will.

 

tiam cindy and me

Ewe Tiam, as I fondly know him as (Tim to the rest of you) and CT2 (CT-squared, geddit? HAHA!)

 

toilet camwhore

One classic Chris Tock signature toilet-pose served right up yours, like it or not.

 

cindy draft

Before we adjourned, Cindy decided to be naughty and took a glass of Guinness Draft. Not a very nice thing to do since our dear Jasmine, Heineken’s BRAND MANAGER (lol) was right beside us πŸ˜›

 

cindy and simon guiness

And finally our very own Simon Seow who magically pops out of everywhere, til the point when one never gets surprised anymore to see Simon wherever we go. lol!

 

Ok thanks bai think that was worth every second grinded into this post.

Thanks Nuffnang for everything, and congratulations again on your 2nd Anniversary!

From the moment I followed the birth of your idea, followed by the manifestation 2 years ago and finally coming to the 2nd year of not only getting international recognition as a multi-million, multi-national business, you clearly influenced the advertising world in Asia and drove them into the new digital age, while making sure to take care of the online community that you’ve slowly built from a base from mere hundreds into what it is now, what, say a 80,000 network of bloggers across Malaysia, Singapore, Philippines and Australia?

 

Kudos, people of Nuffnang. You should be proud of yourselves, just as I am proud of you, probably along with many others out there πŸ™‚

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spinzer

He is an avid blogger at Spinzer.uS and lives 24/7 on Twitter by the moniker @spinzer. Left Investment Banking to pursue the unleashing of Malaysian Gen-Y's hidden talents by founding the EYE (Empowering Youth Endeavors) Project. He co-founded the Young Corporate Malaysians and assists RandomAlphabets in his spare time. He plans to build a socially good empire out of his social media consultancy outfit called SocialGrooves.com in a bid to turn the world into a better place by 2020.

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